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Savvy Strategy – http://sherylvictor.wordpress.com/2009/03/30/study-tv-is-still-king/
Nielsen and ’s Center for Media Design and Sequent Partners for the Council for Research Excellence, just released a study, after spending $3.5 million, to tell us that TV is still King. It’s an interesting week to release this study, since the National Cable Television Association convention starts this week in Washington, , which yours truly will be happily attending. Read the rest of this entry »