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DVD viewing still trumps time-shifting, online | Report: Americans spend 23 minutes a day watching DVDs

03/31/2009 in Council for Research Excellence, Video Business, Video Consumer Mapping Study | Comments closed

Video Business

by Danny King

A new report released last week suggests that the decline of the DVD is greatly exaggerated.

Despite the increasing use of digital video recorders and personal computers to watch TV and film content, people spend more time watching DVDs than using their DVRs and viewing online videos combined, according to a Nielsen study. Additionally, people were more than 10 times as likely to watch a DVD as they were to watch a movie in a theater, Nielsen said. Read the rest of this entry »

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Insight and Research at the Center for Media Design (CMD) has begun to receive quite a bit of attention from industry publications and mainstream media outlets in the last several years as a groundbreaking and reputable media research organization. This archive is only for educational purpose, if the content involved any copyright issue, please contact: Michelle Prieb: meprieb@bsu.edu
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