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The Registerhttp://www.theregister.co.uk/2005/10/04/america_media_addiction/print.html

By Lester Haines | Posted in Music and Media

The average US citizen spends an astounding – or alarming, or both – nine hours a day in front of the TV, surfing the internet or jabbering away into his or her mobile, research from Indiana’s Ball State University has shown. However, none of these is apparently enough for-tech addicted Americans, who spend 30 per cent of this “media time” on more than one device simultaneously – presumably scouring eBay for a second-hand PS2 while watching a TV ad for how the latest mobile phone will irrevocably change your life for the better.

The question raised by this addiction to interfacing with technology is, according to the Ball State’s Professor Bob Papper: “What does this mean for society?” Read the rest of this entry »

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Insight and Research at the Center for Media Design (CMD) has begun to receive quite a bit of attention from industry publications and mainstream media outlets in the last several years as a groundbreaking and reputable media research organization. This archive is only for educational purpose, if the content involved any copyright issue, please contact: Michelle Prieb: meprieb@bsu.edu
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