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Zenergy Communications – http://zenergycom.com/blog/2009/02/19/marketing-via-new-technologies/
Consumer profiles and what works
LinkedIn, Facebook, MySpace, Reunion are just a few of the social networking sites that are connecting friends, colleagues, and businesses using a wide variety of media. Consumer profiles and buying habits are changing and marketers must pay close attention just to keep up.
Here is an overview of typical consumers identified during a recent survey by The Center for Media Design at Ball State University and how you might target these groups. Read the rest of this entry »